Michael Main is the Managing Editor for NewsRadio 1200 WOAI.
Michael began his relationship with Clear Channel radio at Newsradio 1200 WOAI in 1985 as a writer/reporter and quickly added numerous responsibilities including key roles in producing WOAI's four hour morning drive newscast. He is the first person in the door each morning, if you can call 1:30 a.m. the morning.
Michael is responsible for coordinating much of Newsradio 1200 WOAI's on-air news product and also produces his daily "Cyberstuff" feature focusing on Internet and tech related topics.
Michael's reporting has won him national recognition. Honors he has won over the years include several Press Club of Dallas "Katie" Awards for Best General News story coverage, Best Radio feature, and Best Spot News story, all of which attest to the diversity of his skills.
Michael was an integral team member when Newsradio 1200 WOAI won Edward R. Murrow awards, the most prized awards in broadcast journalism in 1994 and 1996. He's also been honored by the Associated Press, the Scripps Howard Foundation National Journalism awards, UPI, and the Texas State Network.
Michael is responsible for writing the news product for various news readers on KJ-97 FM, KZEP-FM and Soft Rock 101.9 in San Antonio, and writes and anchors news each morning for Clear Channel stations in Corpus Christi, El Paso, Brownsville and Wichita, Kansas.
Michael is happily married to his wife, Amy. He is the proud stepfather of three grown children and grandfather to one very spoiled grandchild.
It’s not your imagination, you personal privacy is being invaded by Facebook and Google, but wait until companies start snagging your DNA.
Imagine enjoying that steaming vente latte and tossing the cup into the trash for recycling. Now imagine that before that cup gets turned into an earthy looking coffee filter, your DNA is extracted off the cup's lip. Imagine that tiny bit of drool you left behind being analyzed. Now picture what the coffee company can find out about you from the million bits of data in the DNA you threw in the trash.
Facebook and credit reporting agencies say they can already use information they have on you to get a good read on whether you're going to get a divorce or end a romantic relationship. They base those prognostications on your behaviors, but futurist Paul Saarinen predicts that soon advertisers may be gobbling up your DNA to find out all sorts of other information about you and then market products to you accordingly.
Scientists say our genetic makeup can reveal everything from diseases we may be hit with to whether we like sweet stuff more than salty items. That's just the type of information companies would love to have to better market their products.
You'd think that it would be illegal for someone to gather up your DNA, but actually legal experts say that's still a gray area. It may be illegal to "discriminate" against you based on your DNA, but there's really no law stopping someone from "giving" you special treatment based on your genomes. For example a company might offer you coupons for Preparation H based on your genetic propensity for hemorrhoids.
In fact, the main thing holding companies back may not be the legal implications at all, but rather the cost. It's still somewhat expensive to do genetic testing, but the experts say they expect the cost to drop to $10 or less very soon. That would easily be a price many advertisers would pay to know every little detail about your life.