By Jose Grijalva, Project Spurs.com
The San Antonio Spurs haven't exactly been the most exciting team to watch over the years, especially when they were winning titles. In fact, they had some of the lowest ratings for the NBA Finals with their defensive mindset, inside-out mentality that consisted of "4-Down" and pick-and-roll plays. When the Spurs decided to adapt to the rest of the league and incorporate a faster tempo (with a mix of Spurs defensive in there), they got the attention of the fans. According to Sports Business Daily, the Spurs drew the third highest audience (second highest for NBA games) on NBA TV.
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